From a USA Today article on February 8th breaking down what comes in someone’s mail.

  • 22% Standard mail (mostly advertising)
  • 17% Fliers and circulars
  • 8% Catalogs
  • 5% Financial statements
  • 5% First class advertising
  • 4% Periodicals (newspapers, magazines)
  • 3% Greeting cards
  • .7% Personal Letters
  • etc

Imagine how you could stand out as a leader sending a personal note to someone on your team?  A whole lot less competition than email.  Here is a link to the cards I use to say thank you or congratulations.  Having them handy makes it easy to write a quick note.

Email is better than nothing – if you want to measure yourself against nothing. 🙂

Recent & Related

2022 “Serve First” Donation Wrap-up

2022 “Serve First” Donation Wrap-up

When I did my own VTO 6 years ago I defined 4 core values: Serve First, Kindness Matters, Get it done, and Learning+Doing=Growth. This program emerged when I created a 10-year target to give away 20% of my revenue as a way of living my Serve First value. Through Serve...

read more

Why Every Member of Your Team Should Lead

If I asked you to draw me a picture of a leader, you might pull together a confident and commanding CEO running a meeting, a press conference, or a standup with a group of people. Leaders tend to stand out for how they carry themselves, what they wear, and certainly...

read more