Almost 8 years ago I was trying to decide on a name for my new company. After several thousand hours working with leaders, it hit me that if I were going to tell leaders two things that they should focus on everyday it would be this: Always be building TRUST with the people around you and leverage that to get the TRUTH on the table. TrU in the name of my company is a daily reminder of what I believe and how I want to impact the leaders I work with.
Fast forward – When Harvard Business Review offered a free download of a new article, The Neuroscience of Trust: Management behaviors that foster employee engagement by Paul J. Zak, I immediately got it and read it. I posted about it, and this week I sent purchased copies to all of my EOS® partner companies and asked them to do a leadership study around it this summer. I want to share it with you because I believe everyone should understand how the brain works and how they can influence the FEELINGS that get generated by the brain each day. The feeling that I care about most because I believe in people-centered leadership is TRUST.
Here is the FREE study guide, and I believe it is $8 well spent to get a copy of the article. If you want me to help facilitate the learning at your company this summer I have special rate for my trUTips readers to do that – just drop me a note and mention you are on my trUTips mailing list. My guarantee is that if you don’t find the article helpful let me know and I will refund your $8 – personally.
